Abtran, the leading Irish Business Process Outsourcing company headquartered in Cork, will be supporting the RTÉ Late Late Toy Show Appeal this weekend, marking the company’s third year helping out. The company’s staff at its Mahon HQ in Cork and in Sligo will be on phones accepting donations for children’s charities during this Friday’s show (25th November) and the repeat show on Sunday.
All funds raised by the show will be channelled through the Community Foundation for Ireland for great children’s causes across the island.
Rachel McKeon, Site Director of Abtran in Sligo said, “The Toy Show Appeal is very special and makes a big difference for children and families all over Ireland who need a helping hand. Our people in Cork and Sligo are proud to be involved and are looking forward to receiving donations for great causes. It’s really uplifting to feel such goodness and generosity flowing in from people all over Ireland. Even in tough times, kindness always shines through. Last year, viewers watched from 150 countries and an amazing €6.6 million was raised, with 154 charities and over 1.1 million children and families across the island benefiting from the funds raised. It would be great to repeat or even exceed that figure this year and we’re looking forward to playing our part to help make that happen.”
The Late Late Toy Show airs this Friday (25th November) at 9:35 pm on RTÉ One and the RTÉ Player. Last year's show was a huge success, with an average audience of 1.8 million tuning in across the weekend, making it one of the highest-rating TV programmes on a single channel on record in Ireland.
You can donate online by visiting www.rte.ie/toyshowappeal or call 1800 711 800 during the show and repeat show.
Abtran - established in 1997 - is Ireland’s leading home-grown provider of Customer and Business Process Management (BPM) and Outsourcing (BPO) services delivering excellence in customer service across the public and private sectors in Ireland. The company is focused on digitally engaged services that create better outcomes and customer satisfaction for clients and customers.