It sounds like a simple enough mantra to follow (excuse the pun) yet so many people out there fail to put this into practice. Last week, the team here at MKC sat down to talk about our own online crisis plan and how best to tackle any and all manner of possible PR disasters in
Last Wednesday for the first time an armed conflict was started with a tweet, “The IDF has begun a widespread campaign on terror sites & operatives in the #Gaza Strip, chief among them #Hamas & Islamic Jihad targets.” Rather than opting for the conventional media briefing to a crowded press room, the Israeli Government preferred
Internet trolls are nothing new, as long as the internet has been around people have used it as a forum to complain, shock and rant. But over the past few weeks there have been several stories of trolling that have reopened the debate regarding censorship on the internet. First, there was the story of diver
Today, the Olympic Games kick off across the water and after many years of planning the world’s attention will be firmly focused on London as the world’s biggest sports competition gets underway. London is being considered a ‘home games’. With no issues around whether or not the athletes will acclimatize to the conditions; and thousands
Did you hear the one about the lucky Irish person who won a new Mercedes by simply liking a Facebook page? You might not have but it’s worth looking at the spoof competition run by Denis Mahony Motors on Friday 30th March as there are some important lessons in social media management to be learned.
The announcement by RTE Director General, Noel Curran that he is has instituted a full editorial review of some programme-making practices is welcome. It would appear from media reports that the focus of the review will be the production of live, audience-based programmes and how such audiences are assembled and prepped for their Andy Warhol-prescribed “fifteen
There’s no doubt that the growth of Social Media has fundamentally changed the practice of journalism. With one tweet journalists can identify subjects for their stories, gather opinions or be the first to break a big story. This week the Broadcasting Authority of Ireland upheld a complaint from former Presidential election candidate Sean Gallagher about
For those, myself included, who like to think they know a bit about social media I have to hold up my hands to say that until a week ago I knew very little about the latest social media phenomenon, Pinterest. Before you zone out thinking that this is just another social media craze, have a
It’s no surprise that 2011 has been a massive year for social media. The ubiquity of channels like Twitter, Facebook and LinkedIn has continued to grow exponentially, with each assuming a very significant part in the daily life of Irish business, political and the mainstream media itself. A look back over the 2011 social media