In 1992, as a graduate trainee in my first job, I stood at a very large fax machine with a colleague and we both marvelled at how the press release I was jamming into one end of the machine was simultaneously vomiting itself out of another machine in Galway. Quite impressive really! And God help
Of the many things I have to thank my parents for, I consider their choice of name for me as near the top of the list. To be accurate, that should be their choice of what not to name me. I was born the day after Pope John Paul II was ordained. However, unlike thousands
Many images linger after the funeral of Adrian Donohoe in Dundalk. The thick blue line of his Garda colleagues stretching into the distance. The fine, but grief-etched, faces of the young Gardai massed outside the Redemptorist Church. The people of this Border town coming out of their homes and businesses, and lining the streets to
PR is an integral part of any business but how do you make sure you are working with the right PR agency? Here are our top tips: What do you want? – The most important first step is setting your PR goals. What exactly are you trying to achieve? What budget do you have? Do
I’ve long held the view that Lance Armstrong is a liar, a cheat and bully and at long last we got some kind of qualified confirmation of same overnight. Having only heard snatches of the much-hyped Oprah interview, I have to say she quelled my scepticism with her direct “yes, or no” series of key
“The Irish programme reflects the desire across the EU to learn from the economic crisis and to focus on strengthening competitiveness, fighting unemployment and its causes, and driving forward proposals that will deliver sustainable economic growth and employment.” News editors and journalists across Ireland will be well aware that one of the big issues defining
Looking at the 2012 Google Zeitgeist, it’s easy to say that the year just gone really was an incredible 12 months (disclosure: Google is an MKC client). But what do the next 12 months herald? As an Irishman, I think there are 10 reasons why it’s going to be great: 1: The World, including
2012 could best be described as an ‘annus horribilis’ for the media world which could now do with some good PR to rebuild trust among the general public. In a country where 3 million people listen to radio everyday and where newspaper readership remains extremely high, journalists were highly trusted as a source of accurate
With the controversy still raging around various provisions of last week’s Budget 2013, and without making any value judgements on particular issues, one very clear lesson is the need for Government to better equip its TDs and Senators with the rationale for various decisions taken. Of course, one immediate riposte is that because of the
Last Wednesday for the first time an armed conflict was started with a tweet, “The IDF has begun a widespread campaign on terror sites & operatives in the #Gaza Strip, chief among them #Hamas & Islamic Jihad targets.” Rather than opting for the conventional media briefing to a crowded press room, the Israeli Government preferred